TrueView Queue® is developed especially for queue measurement and analysis. It is also the perfect tool for analyzing other areas of interest in the store as Hot Spots (See below). TrueView Queue®detects queues at for example check out and ticketing that exceed thresholds prompting additional allocation of staff. TrueView Queue® provides retailers with real time actionable insights to enhance the shopper experience without having to rely on manual input. TrueView Queue® also provides possibilities to analyse for how long time queue has been present and how queue time has fluctuated over the cause of the day giving the possibility to compare store locations and improve staff planning.
Queue management is an increasingly important issue for retailers across the globe for good reasons: getting till staffing wrong results in lengthy queues, creates a poor image of store operations and can harm potential sales. TrueView Queue® provides average number of people in queue and information about the length of the queue (low, mid or high). The flexibility for the individual retailer is great as the application allows for queue settings to be adopted according to store policy and desired service level.
When setting up TrueView Queue® one defines interest regions/queue areas, which can actually be applied at other places in the store hot spots for example for instore A/B testing. Useful if one wants to know and analyse how many people have been standing at specific shop areas, e.g. digital advertising points, measure campaigns, traffic trends in the store. This can then be presented as quantifiable data to analyse over time.
TrueView Queue® offers a cost efficient, scalable, and easy-to-install tool for queue management. It is a powerful stand-alone application embedded directly in standard IP cameras. The complete solution is easily installed in an existing local area network and configuration can be done at any physical location using a standard web based interface. The installation can be done by local staff with basic network experience.